New media opinions, 1994-present

I started a new media agency, Hyperinteractive, in October 1994, specialising in creative ideas and executions for multimedia, web and kiosks. In February 1997 I opened the doors of Head New Media with creative guru Jason Holland, and we ventured into interactive television as well launching HeadEnd iTV in '98. In August 2001 we decided to close Head, getting out of Lowe Lintas' then-crumbling empire, and moved our creative activities into Underwired, a company we helped set up in '96. You can see Underwired's web site here.

In these pages you can read a small selection of the articles and speeches I've written over the last few years. At the end of each page there is a link for comments - which I'd welcome.

Felix Velarde


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